
Product and application illustrations. Follow the product label and written use guidance.
CleenU product solution
Multi-Purpose Cleaning Paste
Natural mineral micro-abrasive · One tub, whole house · Private label
Black rings on pot bottoms, burnt spots on the stovetop, sink water marks, scuffed white sneaker soles that sprays won't touch? Dab a damp sponge, rub in circles, and rinse or wipe clean. One tub for kitchen, bath, and shoes. Factory-direct private label.
- Pot rings, burnt cooktop spots, soap scum, and sole scuffs are solid deposits bonded to the surface. Sprays dissolve grease but bring no scrubbing power. This paste combines fine, uniform mineral particles with soap and plant surfactants to abrade and emulsify at once, and it stays where you put it, even on vertical spots.
- The abrasive is gentle but still abrasive, so it can scuff nonstick, high-gloss paint, thin chrome, acrylic, and lenses. Test polished stainless and stone in a hidden spot and rub with the grain. Rinse or wipe clean afterward so no white haze is left.
- MOQ
- Set by spec and packaging
- Free samples
- Free samples in 3–5 days
- Bulk lead time
- Scheduled once spec, packaging, and labels are approved

Product value
What surfaces is it for?
CleenU Multi-Purpose Cleaning Paste scrubs off stubborn spots with fine natural minerals.
View product detailsProduct summary
- Product type
- Natural mineral multi-purpose cleaning paste
- Core use
- Black rings, burnt spots, water marks, soap scum, and scuffs on stainless pot bottoms, cooktops, sinks, ceramic basins, tubs, grout, sneaker soles, oven glass, and outdoor furniture
- Formula focus
- Natural calcium carbonate and silicate micro-abrasives with soap and plant surfactants, pH 9.0–10.5; light lemon; paste in a tub with sponge.
- Best for
- Home cleaning brands, TikTok Shop and Amazon sellers, Supermarket buyers

Before & after
Before and after (illustration)
Before: a year-old stainless pot with a black ring on the bottom, a ceramic basin with soap scum and water marks, and white sneakers with dark soles. After: rubbed in circles with a damp sponge, rinsed, and dried, the pot ring is mostly gone, the basin is white, and the scuffs are off.
- Before: pot ring, scummy basin, scuffed soles
- Damp sponge, circles, rinse, dry
- Pot, basin, and soles clean

How it works
How abrading and emulsifying work together
Cleaning comes from two parts: calcium carbonate and silicate particles are softer on the Mohs scale than stainless or ceramic glaze, so circular rubbing grinds off bonded soil without harming the base; soap and plant surfactants emulsify grease while mild alkalinity softens burnt spots and soap scum; and humectants keep the particles suspended so the paste doesn't harden.
- Dab on a damp sponge
- Rub in circles
- Minerals grind off solids
- Soap emulsifies grease
- Rinse and dry

Usage guidance
Use guidance
- Dab a little paste on a damp sponge and rub the spot in circles.
- On polished surfaces, test first and rub with the grain.
- Rinse or wipe with a damp cloth, then dry so no haze is left.

Before you use it
Important notes
- Not for: Nonstick coatings
- Not for: High-gloss paint and acrylic
- Not for: Thin chrome plating
- Not for: Glasses and screens
- Test first for special materials, special equipment, or sensitive scenarios.
Product comparison
How to choose a Multi-Purpose Cleaning Paste
Use Multi-Purpose Cleaning Paste for small stubborn spots, Multi-Purpose Cleaner for everyday larger areas, and Stainless Steel Cleaner & Polish to brighten stainless.
View product comparison
| Decision point | Multi-Purpose Cleaning Paste | Steel wool |
|---|---|---|
| Abrasion | Fine and gentle | Coarse, scratches |
| Grease | Emulsified by soap | Scraped only |
| Uses | Pots, cooktops, sinks, soles | Mostly pots |
| Residue | Rinses clean | Metal shreds |
Where Multi-Purpose Cleaning Paste stands out
Why a paste beats a spray here
Pot rings, burnt cooktop spots, soap scum, and sole scuffs are solid deposits bonded to the surface. Sprays dissolve grease but bring no scrubbing power. This paste combines fine, uniform mineral particles with soap and plant surfactants to abrade and emulsify at once, and it stays where you put it, even on vertical spots.
Where not to use it
The abrasive is gentle but still abrasive, so it can scuff nonstick, high-gloss paint, thin chrome, acrylic, and lenses. Test polished stainless and stone in a hidden spot and rub with the grain. Rinse or wipe clean afterward so no white haze is left.
Who it's for, where it's used, and when not to use it
For
End-use scenarios
When not to use it
Product Specifications and Custom Options
Key product details and custom options for your project.
Product specifications
Product type, cleaning scope, and format.
| Product type | Natural mineral multi-purpose cleaning paste |
| Surfaces | Stainless pot bottoms, cooktops, sinks, ceramic basins, tubs, grout, sneaker soles, oven glass, and outdoor furniture |
| Applications | Stubborn kitchen spots, Sinks, tubs, and grout, White sneaker soles |
| Main soils | Black rings, burnt spots, water marks, soap scum, and scuffs on stainless pot bottoms, cooktops, sinks, ceramic basins, tubs, grout, sneaker soles, oven glass, and outdoor furniture |
| How to use | Damp sponge, rub in circles, rinse or wipe clean, dry |
| Not for / avoid | Nonstick coatings; High-gloss paint and acrylic; Thin chrome plating; Glasses and screens |
| Size & packaging | 500 g tub with sponge |
| pH | pH 9.0–10.5 (10% dispersion, 25°C) |
| Scent | Light lemon |
| Shelf life & storage | 24 months unopened; store sealed in a cool, dry, ventilated place away from heat, sun, and freezing |
B2B custom options
Private label, packaging, MOQ, samples, and delivery.
| OEM/ODM & private label | We run Multi-Purpose Cleaning Paste private-label projects from positioning and samples to packaging, production, and delivery. |
| Packaging & labels | Tub style, weight, sponge, scent, color, and labels available |
| Case pack | 24 × 500 g per case |
| OEM/ODM and private label | Available for project discussion |
| Packaging and labels | Tub style, weight, sponge, scent, color, and labels available |
| MOQ | Set by spec and packaging |
| Sample time | Free samples in 3–5 days |
| Bulk lead time | Scheduled once spec, packaging, and labels are approved |
| Documents | SDS/MSDS, TDS, and batch COA provided with quotes |
OEM/ODM project process
Move from product direction and sample review to packaging, production, and delivery for Multi-Purpose Cleaning Paste.
Define the buyer and plan
Choose tub size, whether to include a sponge, and scent and color (such as a pink paste).
Free samples
Free samples are usually ready in 3–5 days for project review.
Packaging and labels
Set tub style, sponge, label language, and directions on nonstick, gloss paint, acrylic, and spot-testing.
Production and delivery
Standard MOQ is 500 bottles; production is scheduled after packaging and labels are approved.
Why choose CleenU for Multi-Purpose Cleaning Paste?
From product positioning and samples to packaging and repeat supply, CleenU supports OEM/ODM projects built around Multi-Purpose Cleaning Paste.
Controlled particle size
Particle size and load are tuned for stainless, ceramic, and soles to balance cleaning and finish.
Ecommerce-ready format
A tub with sponge that demos well on short video and bundles easily.
Sample testing that means something
We plan sample evaluation on stainless pot bottoms, ceramic basins, cooktops, and white soles: cleaning, scratching, and haze.
Labels and documents ready
Bilingual label copy, SDS/MSDS, TDS, and batch COAs, with warnings and directions prepared for your target market.
Consistent reorders
Every batch is retained and issued a COA, so reorders match on color, scent, and feel.
Formula discussion
Discuss formula direction based on product positioning, target market, and channel selling points.
Packaging and labeling options
Plan packaging format, label language, and shelf presentation around Multi-Purpose Cleaning Paste and your target channel.
Show packaging and label options
Packaging options
Main size: 500 g tub with sponge. Also available: 250 g tub, channel case packs, and kitchen-and-bath kits, with tubs and cartons in your branding.
Supporting Documents and Materials
Purchasers usually confirm whether the materials are complete before formal cooperation. Preparing documents in advance helps with quoting, sampling, and channel review.
Show available documents
Project documents
SDS/MSDS, TDS, batch COA, label directions, and packaging files are provided per project after inquiry.
Related products, solutions, and articles
Explore related cleaning products, application guidance, and OEM/ODM resources for Multi-Purpose Cleaning Paste.
Frequently asked questions (FAQ)
Find practical answers about Multi-Purpose Cleaning Paste, private label, samples, MOQ, documents, and delivery.
Product, use, and procurement
Will it scratch surfaces?
The mineral powder is very fine and suits stainless, ceramic, and enamel. Skip soft or coated surfaces like nonstick, high-gloss lacquer, acrylic, and lenses.
How is it different from a spray cleaner?
Sprays dissolve grime chemically. The paste adds gentle abrasion, which suits burnt-on and long-standing stains.
How do samples and minimum orders work?
Free samples ship in 3–5 days. MOQ and lead time depend on the spec and packaging, and we confirm both once those are set.
What is a cleaning paste, and what is it for?
It's a cleaner with fine mineral powder in it, built for stubborn grime on hard surfaces. The light abrasion loosens burnt-on and long-standing buildup that sprays alone struggle with, on stainless sinks, ceramic, enamel, grout, and plastic patio furniture. Keep it off nonstick, high-gloss lacquer, thin chrome, acrylic, and eyeglass lenses.
Product usage questions
How do I use it?
Dab a little paste on a damp sponge, rub the stain in circles, and rinse or wipe clean, then dry.
When shouldn't I use it?
Not for nonstick, high-gloss lacquer, thin chrome plating, acrylic, or eyeglass lenses; test polished surfaces in a hidden spot.
What if the paste dries out?
Stir in a few drops of water, and close the lid tightly after use.
Can I use it on grout?
Yes. Scrub with an old toothbrush, then rinse.
Can I use it on plastic patio furniture?
Yes. Rub yellowed or gray spots with a damp sponge and rinse.
Is it hard on hands?
It's mildly alkaline; wear gloves for long sessions and wash hands after.
Can I use it on car wheels?
Not on polished or chrome; test painted wheels in a hidden spot.
Can I use it on stainless sinks?
Yes. Rub with the grain, rinse, and dry for shine.
Will it remove grease on pan exteriors?
Thin buildup, yes; use Burnt Cookware Cleaner for heavy scorch.
How do I care for the sponge?
Rinse and dry to reuse, and replace it once worn.
Can I use it on carpet?
No, it's made for hard surfaces. The mineral powder settles into carpet fibers and is hard to rinse out, which can leave a gritty, dull patch. Use a carpet or upholstery cleaner for rugs and soft furnishings.
OEM/ODM customization questions
What can we customize?
Formula direction, scent, pack size and format, label design and language, and ecommerce bundles.
What paperwork comes with a private-label order?
Documents such as SDS/MSDS, TDS, COA, and label copy for your target market are prepared per project. We confirm which ones your order includes when we quote.
Launching your own cleaning paste?
Send us your market, tub style, scent and color, and estimated volume. We'll build it out with you.